Buying Jewellery Online – What to Look Out For

In today’s day and age, we are presented with plenty of opportunities to purchase pretty much anything online. You can even buy quality jewellery online – but how do you know that what you see online is going to be what you want? At Nikola Valenti, we take a look at some things to look out for:

Does the website provide information about the company/person?
An ‘about us’ or similar type page with information on the company’s background and history in the jewellery industry provides the user (yourself) with information which can either make you feel like you trust the company or you don’t.

Does the website provide contact details?
Check for a ‘contact us’ or similar type page for information regarding the company’s location, phone number and email address. This will provide you with peace of mind that you have ways of contacting should your purchase not turn up on time or you have any questions at all.

Does the website have a secure shopping cart?
Look for the ‘HTTPS’ rather than ‘HTTP’ in the web address bar, this indicates that it is a secure page and that the information you are inserting on it will not be able to be read by other users on the web e.g. the Search Engines etc. Why is this important? It’s likely that you are going to input your Credit Card details and personal information regarding your address etc, for security reasons all of this information should remain private.

Does the company have a physical store as well?
When purchasing quality jewellery, finding a jewellery store which operates online and in the physical world allows you to have the opportunity to go in-store and try on the item to see if it really is what you are looking for. It also provides you with a sense of security that the company really does exist.

Does the website have a testimonials page?
Being able to read what other clients have to say can be a huge help in deciding whether or not you are going to purchase from this company. Much like how you ask around for referrals from your friend or family, a testimonials page does a similar job.

Buying jewellery online can be risky if you don’t take the time to check the companies history, quality and website out – not all companies are made equal, but those that are outstanding will tick all your boxes.